March 05, 2024

The Best Looking Coat You’ll Own This Winter

Warm. Waterproof. Trim and styled.

Norway!

Pristine. Happy. Uh, fjord-y. And no stranger to –20°F and below when Old Man Winter rolls into town.

It comes as no surprise, then, that the best new name in the outerwear game is Norwegian Wool, a collection of superior winter coats available now.

NW was started by former Wall Streeter Michael Berkowitz, who couldn’t find a warm coat that looked stylish and formal during the harsh winter months.

“The winter coats I saw weren’t designed for life,” he told us.

So he looked to Italy for his fabrics and Norway for the cold-weather know-how (with an assist from Oslo’s Norwegian Fashion Institute). “They get cold weather there, and they get style.”

NW’s initial line keeps things toasty, with a 90% pure white down/10% feather lining under Italian wool and cashmere outer layers.

All models are wind-resistant, totally waterproof and sport a zero-bulk, tailored fit.

And even their shortest coats will cover a suit jacket.

Personally, we’re partial to the exceedingly handsome and svelte Velmuden, available in both navy blue and midnight black, along with the all-cashmere Nordlikht and Lyngen, their 100% Italian merino wool car coats.

They also feature some dashing details: a transparent interior sleeve to place a business card, two-way zipping, multiple inner pockets and deep fleece-lined outer pockets to keep your digits warm.

Comes in handy when you need to text everyone you know to remind them how much better your coat is than theirs.

Also in Press & Media

The Boston Globe: Dress like a Roy on Newbury Street...

October 15, 2024

You can now buy the same coat as the Succession characters in Back Bay.

View full article →

Bloomberg: The Close

March 13, 2024

Michael Berkowitz, Norwegian Wool Founder and CEO discusses the demand for quiet luxury brands. He speaks with David Westin and Romaine Bostick on "Wall Street Week Daily." (Source: Bloomberg)

View full article →

FORBES - July 2023

March 13, 2024

Fashion in film: It’s a chicken or egg question. Does the fashion worn by the characters on film reflect the trends already in the culture or does it set the trends that the culture follows?

View full article →