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Press & Media

Bloomberg: The Close

Bloomberg: The Close

Demand for quiet luxury brands

Michael Berkowitz, Norwegian Wool Founder and CEO discusses the demand for quiet luxury brands. He speaks with David Westin and Romaine Bostick on "Wall Street Week Daily." (Source: Bloomberg)
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FORBES - July 2023

FORBES - July 2023

With a loud shout out In ‘Succession,’ Norwegian Wool is riding the quiet luxury trend.

Fashion in film: It’s a chicken or egg question. Does the fashion worn by the characters on film reflect the trends already in the culture or does it set the trends that the culture follows?
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HBO's Succession x NW: Full Interview

Full Interview with Costume Designer Jonathan Schwartz

By popular demand, here is the link to our full interview with SUCCESSION. Lots of great facts and insights that any SUCCESSION or fashion enthusiast will appreciate.
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Rolling Stone

Rolling Stone

How ‘Succession’ Sparked the “Quiet Luxury” Fashion Trend — And How You Can Get the Look for Less

Popularized by the fictional Roy siblings and very real celebrities like Kendall Jenner and Sofia Richie, here are the luxe (and affordable) items you'll want to add to your "stealth wealth" wardrobe
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New York Post

New York Post

This Could Be the Only Winter Coat You'll Ever Need

"The brand’s signature wool or cashmere “Classic” model is backed with a wind- and waterproof membrane and features 90 percent high-loft white down and 10 percent feather fill, extra-deep fleece-lined hand pockets, and a stand-up collar."
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FORBES - Dec, 2017

FORBES - Dec, 2017

How Norwegian Wool has Disrupted the Luxury Outerwear Market

"To some degree, mens outerwear and its brethren are in an exciting technological and transitional phase. Yet, even as technology is improving with advanced and "smart" fabrications, it has been unclear whether it is possible to develop accurate style and design while maintaining strong performance and comforting warmth."
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Robb Report

Robb Report

This Young Outerwear Brand Makes Sleek Topcoats As Warm as Your Biggest Puffer

"Taking its inspiration from both Northern and Southern Europe, the relatively young brand is trying to tackle the age-old problem of outerwear that’s warm enough to keep winter chill at bay but looks good worn with your best suit."

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FORBES, Oct 2019

FORBES, Oct 2019

Meet Norwegian Wool: Merging Scandinavian Performance And Italian Craftsmanship To Create The Ultimate Luxury Outerwear

"Consumers today aim to purchase apparel that has a double relationship, created by the irreconcilable opposition -between modern lifestyle and the act of dressing."
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Inside Hook

Inside Hook

The Best Looking Coat You’ll Own This Winter Warm. Waterproof. Trim and styled.

"It comes as no surprise, then, that the best new name in the outerwear game is Norwegian Wool, a collection of superior winter coats available now."

 "All models are wind-resistant, totally waterproof and sport a zero-bulk, tailored fit."

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Essential Homme

Essential Homme

Norwegian Wool Combines Scandinavian Cool with Performance Edge

"Norwegian Wool offers a timeless update to the winter staples that allows to embrace the season looking sharp as ever."
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New York Times

New York Times

This is the Coat to Wear to Davos

This is "The Coat to Wear to Davos".  The topcoats made by Norwegian Wool are as warm as your bulkiest puffer, and they’ve become the favorite of financiers, news anchors and the movie crowd.
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SIZING GUIDANCE

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Please send your inquiry to info@norwegian-wool.com

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SIZING GUIDANCE

Need help with sizing?

Please send your inquiry to info@norwegian-wool.com

Size Guide Size Guide